We see ourselves as an artisanal scent company that happens to make amazing beard products. We want to give you the best beard care experience possible, that's why we use the best ingredients for our beard oils, butters and balms.

For the past Fifteen years, I have been working as a professional artist. Eight of them I worked on many Hollywood films, TV shows and feature animations. I implemented the same artistic principles in the creation of my company and my products. Giving high attention to detail to every aspect of the business.

When I started this business, I had one goal: create the highest quality products possible without any regard to cost. It took me one year to create and thoroughly test the formulas for my beard products. Using the principles of natural perfumery, and the highest quality essential oils and absolutes, I went through many iterations to create each scent until I was happy with it. I use these products on my beard everyday, and would never offer a product that I wouldn't use myself.

Hesham Eissa